This is the next basic sales technique that’s a bit brash, takes true guts, and ends up with a result that works about 50% of the time… Think of what having your “Face in the door” would be like. Basically, the sales technique is just that. You start off your sale with a pretty unrealistic [...]

It’s a basic sales technique that we sometimes do without even knowing it. “Foot in the Door” is not only useful, it’s one of the 4 most commonly used techniques! In a nutshell, it’s when you present a low priced or lower valued product or service to get your “foot in the door”, then work [...]

Observe your client’s place for topics of interests you can use as lead-ins to sales, closing talk, or filler. It’s funny how we take observation for granted. Imagine you spend hours of research on this client and can practically recite the history of the company, sales percentages, ROI, etc.. but when you see them face [...]